For foreign companies intending to enter the Taiwan market, it’s not just about doing the necessary preparations such as market research or human resources, we strongly recommend a comprehensive understanding of Taiwan’s trademark regulations.
Attention all brand owners! Taiwan has just introduced a “draft amendment on partial articles of the Trademark Act”, and it’s set to revolutionize the way trademark disputes are handled in the country.
The Trasomark Model (we charge an annual modest fee to act as your advisor for your trademark journey) is rather innovative. While we are external to you (we are not your employee), we are also your internal advisor because our interests will be closely aligned with yours (our charges simply won’t be increased regardless of any next step you will take).
Trademark, as the legal basis of a brand, fundamentally serves the purpose of distinguishing the origin of goods/services. Therefore, the trademark to be applied cannot be identical or similar to prior trademarks owned by others. In recent years, China has consistently had the highest number of trademarks registered globally.
At the first glance, to ask “if a pre-application trademark search is necessary” sounds silly enough! One day a man comes with a crystal ball, suggesting to you that the ball can tell if your new juice business will become a red hot hit in 6 months’ time, won’t you be tempted to try this magical ball.
